Yes you read it right. In this article I am going to share with you how to leverage facebook marketing by using this free but powerful tool. And it won’t cost you a dime.
If you are an online marketer and you are on a budget or just starting out, the best way to begin and build your business is by using facebook. Why? Because if facebook is a country, it is a country that has the 3rd largest population in the whole world. But when I said facebook marketing, this is not about pitching your opportunity, product or services to people in the social media. Doing that will destroy your credibility and it is the fastest way to loose friends and contacts. Let me put it this way, social networking is like going to a big party and selling your stuffs on a party is not a good idea. You get me? Okay let’s move on…
So what is this free but powerful tool I am talking about?
This free but powerful tool that I am talking about on how to leverage your facebook marketing is the tool most online marketers ignore. And it is the keyword tool. There are a lot of free keyword tools that you can find on the internet. Just google “keyword tool” and you can find the best one’s out there at the top of the search results.
So how can this tool help me with facebook marketing? Here’s the meat so pay attention to the next paragraph.
Use the tool to search for keywords to find your target market. And use as well the related keyword ideas or relevant keywords to search for more people on your target market. That’s it! And when I say target market, this are the people who are looking for solutions to their problems, who are ready to buy on what you offer and follow your recommendations. This is what marketing is all about. By using these keywords, you are now positioning as an expert to the eyes of your prospects and not as a peddler or nuisance.
Enter those primary and relevant/related keywords on the search bar of facebook and choose groups. There you will find lots and lots of people looking for answers to their problems. Connect to those people and interact with them. Don’t just add them as your friends like robots because these are people who are on the other side of their computers.
Social media is all about connecting. Get to know them better, build more relationships with your friends and share ideas and interests with them. Start the conversation and don’t pitch. This is how I generate endless leads using facebook. And these leads are not just coming from one country but these are people coming from US, Canada, UK, Australia, Indonesia, India, Philippines, you name it….
To learn more about my free online marketing tips and tactics to grow your business, click here.