Well, most people who get involved with a network marketing opportunity do not even ponder this question. They simply go along with what their sponsor or upline is telling them about training and take their word for it.
The argument is, “These people are successful in this company so if I listen to them and do what they tell me, then I too will also become successful.”
Well that’s all fine and dandy, sure you can model yourself after some of the more successful reps in your company, but you must ask yourself this question:
“Is there a better way for me to build a network marketing business right now? Is there a more effective or more leveraged way to build my business that I might not have thought of or am being taught?”
In most scenarios, the answer is 100% YES!
The truth is that the most successful people in this industry are actually those who have gone out and developed their own system for success. These people are independent thinkers and have the mentality of true business owners. In essence they are viewed as professionals and NOT just clones of company abc.
If there is a ‘Best’ training out there, then it is training and education that would encourage the development of your MARKETING skills as well as challenge them. This type of training should also encourage the use of LEVERAGE in order to maximize your results.
Now, before I go any further I want to address the typical response of a network marketing upline when a distributor starts to ‘go against the grain.’
Most uplines or sponsors will tell you, ‘Don’t try to reinvent the wheel, just work with the system we have in place and it will happen.’
Well in my opinion, if the wheel that I am using is slow, rusted and only works for a small percentage, then I’m going to go out and find a new wheel that is faster, more efficient and will work on a more predictable basis.
The point I am trying to make is that, it is not necessary to reinvent the wheel, you just need to use one that will work better for you.
Old Wheel: Bringing you friends and family to hyped up opportunity presentations, or prospecting complete strangers at the grocery store, Wendy’s, Wal-Mart, “SM”, etc. Maybe even doing a 3-way with a big shot in your company, and trying to convince your prospects to try your products.
New Wheel: Placing your marketing messages in areas where your target market will see it and respond on their own time; thus, attracting them to you and having them hunt you down, wanting to know what you are offering.
Now, do both of these wheels work?
Absolutely, there are lots of people that still use the “Old Wheel” approach and get some kind of results, but what you want is a predictable system that gets the quickest and easiest results over and over again, right?
So, it’s not a matter of being taught methods that are completely wrong or don’t work; it’s a matter of, if there is a way to build a network marketing business in a more effective and leveraged manner on a predictable basis, isn’t it worth looking at?
It is human nature to be afraid of change, but change is actually what keeps the world interesting and evolving. Network marketing companies themselves change and adapt to the marketplace all the time to stay ahead of the competition; however, most of the reps that make up these companies do not.
You as an independent distributor need to have the mentality of a business owner and not the mentality of an employee or clone. When it boils down to it, what really matters is if your efforts really are all that effective and if you are getting the results you desire.
I used to be a clone of a network marketing company. I attended all of the seminars and meetings, all of the company conventions, all of the conference calls, and I followed the ‘system’ that my upline had taught me to the exact! I worked extremely hard, and muted out anyone that tried to tell me anything other than what the big shots in my company had taught me.
When I finally did step back and take a look around, I realized that nothing my upline taught me really matters unless I am producing actual results.
From that moment on I took on a new approach to building a network marketing business and haven’t looked back since!
So I challenge and encourage you to look at your business right now and ask yourself: “Is what I am doing the most effective way to build my business? Am I getting the kind of results I am after on a consistent basis?” If you can say yes to those questions then keep it up! If your answer is no, then it may be time to seek out some alternative forms of training.
Understand this, this industry is called network MARKETING, not network convincing or network prospecting.
So, if you learn how to market effectively, then you will get the results you are after and will have a greater respect for your prospects.
In my opinion, it is training that teaches you how to develop a system in a highly leveraged vehicle that delivers predictable results on a passive basis. Plain and simple!
Is that the type of training your upline is teaching you?