Building a blog around your personal brand is essential to your long-term success… But if you don’t have a blog yet, don’t worry. It’s very quick, simple, and inexpensive to get set up. It truly is the highest return on investment you can make!
The first thing you need to do when learning how to build your brand with a blog is to discover your passions, choose a niche, learn it, master it and share it. Your blog is your core, the home page, your home base on the internet, your central hub and communication channel for your business. It represents your BRAND and you own it 100%. Your blog as well is the hub for “You, Inc.” www.yourname.com It builds your rapport, credibility, influence and automated relationships with your audience and your list. It is the place where you can showcase your content. Sharing “Value-Based”content by the way is the name of the game. Your posts work for you 24 hours a day. It’s a portal for syndication and more syndication means higher search engine rankings. Your blog builds social proof, unlimited leverage, traffic hub and most importantly… BUILDS YOUR EMAIL LIST.
So blogging is where you NEED to be. Doing social media without a blog is a big mistake. You’re leaving an enormous amount of money on the table. Remember that we are entering into a NEW ERA, a new social media economy. Your blog is your personal powerhouse and lifelong profit center. You don’t need to be a good writer, all you need to do is be yourself and share value.
When you write a blog, make it empowering, educational, entertaining and enlightening. Always think about the BENEFIT for your reader. Update your blog 1-2x a week. And that’s 1-2 hours a week for a lifelong 6-figure income potential! Keep a running list of ideas, insights, lessons learned and new skills learned, etc….
So I hope this article gives you an idea on what to do next because we are now entering into a new era which is the new social media economy. It is just starting so if you want to grab a piece of the pie, better start your own blog now, not just an ordinary blog but a self-hosted wordpress blog.