Effective Article Marketing Strategy – The Secrets Revealed

Looking for an effective article marketing strategy? Look no further because I am going to reveal the secrets behind this marketing method today. The reason why you are here because you are looking to generate traffic from your online business because you already know that more traffic equals more leads and more leads equals more sales. Easier said than done. So get ready, jot down notes and take action after this because I am going to spill the beans of an effective article marketing strategy.

Effective Article Marketing Strategy – The Secrets Revealed: effective article marketing strategy

1. Find a product or service to sell – this can be your network marketing product, affiliate offer, business opportunity or coaching services. Any of these will do as long as you are passionate about what you’re offering to your market.

2. Identify your market’s needs and wants – everything on the internet begins with a search and most of the searches starts on Google. To identify your target market’s needs and wants, you need to learn what these people are searching for on the internet. It can be a network marketing training to help them build their network marketing business,  an online marketing tool to help them with their article marketing strategy or anything that will help them solve their problems.

To help you identify your market’s needs and wants, you need a keyword research tool because there is no guessing when it comes to online marketing. You need to know exactly what keyword your target market is searching online , know exactly who you’re competing with and you need to know if the keyword you are targeting is a profitable one or not. Because if you don’t get this step right, you will just be wasting your time and energy in your article marketing strategy. That’s why it is so critical to have this keyword research tool and you can download it here for free.

3. Create page with content – search engines don’t rank websites. But rather they rank web pages. Once you have done your keyword research for your article marketing strategy, your next step is to create a content around that keyword that you want to rank for. When creating content, optimize your page for better search engine rankings. This is often called on-page optimization. When optimizing your page, this means that your keyword must be on the title of your article, keyword must be on the first and last sentence of your article, keyword must be on the description and your keywords must be sprinkled at least every 100 words within your article. Other on page factors include bolding, italizing and underlining the keywords in your article.

4. Build backlinks to your page – with all things being equal, it’s now time to put the pedal on the metal, so to speak. If you want to rank your content on the search engines especially on Google, the battle really is whoever has the most backlinks wins! But there are also other factors that you must consider. Factors like the domain age of your website, the number of times your website has been indexed by Google and your page rank. If your site is new, check out my article marketing strategy free webinar on how to rank on the first page of Google even if you are still a newbie, guaranteed!

Building backlinks to your content is the best kept secret in an effective article marketing strategy because without backlinks, your content will not rank. If your content will not rank, you will not get traffic. Without traffic, you won’t get leads and without leads, you won’t get any sales. But here’s the thing, most people out there are building backlinks to their pages but they forgot to do the most important task in backlinking process which is the pinging of those links. Because without pinging your backlinks, Google won’t index your page. Meaning your backlinking efforts are put down to waste.

Here is an effective article marketing strategy tool that can make building backlinks a breeze for you because not only you will get backlinks infinitely, but they also ping and index your links so all your backlinks will count. If you are concerned about spinning your articles, you can also outsource this task to them for a cheap price that is second to none. So don’t put your backlinking efforts to waste and apply this article marketing strategy now. No guessing here, no holds barred and all secrets revealed.

So there you have it, if you want to rank on the search engines, you need backlinks so you will get SEO traffic which means more leads and more sales to your business.  Apply this effective article marketing strategy to your business into place and you will win big time.


Author: Sonny Lanorias
Sonny is an Online Entrepreneur and a Stay At Home Dad who lives in Davao City, Philippines with his wife, Nora and daughter, Nicole. Sonny has been consistently making money from home since 2010 and is considered by many as the # 1 online entrepreneur in Davao City Philippines on the subject of Home Based Internet Marketing Business. Sonny has generated hundreds of leads on the Internet by using blogging, social media, web 2.0 and SEO and loves to teach and train others to match his online success.

27 Responses to “Effective Article Marketing Strategy – The Secrets Revealed”

  1. Ryan Biddulph says:

    Hi Sonny,

    Super tips.

    #2 seems like a key step from my experience. Listen. Tune into the needs of your target marketing. Build content on these needs and you will get some clicks.

    Thanks for sharing with us.


    • Sonny Lanorias says:

      Hi Ryan,

      Thanks for your comments! Yep, because if you don’t get that 2nd step right, you will just be wasting your time. Thanks again and come back soon.


  2. BuySellWordpress says:

    In my opinion, building backlinks can be the most effective way, at least now. Maybe something will be changed in some time…

  3. wedofordo says:

    Sonny, great tips! I know from experience that link building is hard, but further it’s really important to ensure that the content is relevant to what you are doing. This can sometimes be the more difficult part.

    Also one of the biggest issues with any online marketing is the pitch since everyone is fighting for attention and it’s important to make your audience feel like they are gaining something.

  4. Mike Cleveland says:

    You have great points
    here.I really don’t believe that people understand the power of a great headline. How much that can increase their article open rate and increase the likelihood of their article going viral. You have great points

    I would, also, like to add that you need to write a great synopsis. After the article title, people read synopsis to get a feel for your article. The mistake is to leave it blank or use the first three sentences of the article.

  5. Jon Page says:

    Absolutely you are right sir… Marketing strategy is one perfect thing that a blogger must possess…

    Without it, there will be no success, unless you are very expert in SEO.. but article marketing also is one methods for building SEO… anyway.. anything would be done well if blogging is earning…

    • Sonny Lanorias says:

      Hi Jon,

      Welcome to my blog and thanks for leaving your comments. Yes, if you want to make money from your blog, you gotta know how to market your content. Because content creation is just half the equation. Marketing your content is the other half and the one’s that is more important if your goal is to make money online with your blog. If you want to hit it hard, do article marketing/SEO. Thanks again Jon and come back soon.


  6. Nickty says:

    Thanks sharing you secret business information with us.

  7. Felicia says:

    Hi Sonny,
    I strongly agree with you that in order to have an effective article marketing strategy, you should seriously address the needs and wants of your target market. Thanks for giving us tips on how to identify one’s market’s needs and wants.

  8. Daniel says:

    Your tips are rather interesting and useful. Do you have any live example of the successful project that was promoted with the help of this article marketing strategy tool?

    • Sonny Lanorias says:

      Hello there,

      My latest articles since last year are done using those methods I mentioned above. Hope this helps.


  9. Richard Petrillo says:

    Hi Sonny,

    Excellent advice as always on SEO and the importance of back-linking. SEO, keyword research, and pinging your site are SO important. Most everyone uses pingomatic on their WP site but you can ping manually too. I’ve been using blogbuzzer, pingoat and feedshark and getting great results.

    Are you familiar with smart update pinger- great plugin for WP. By default WP pings each time you make a change to a post. this plugin prevents you from over pinging, which can get a person in hot water with google.

    Thanks for all the great tips and useful software listed here!


    • Sonny Lanorias says:

      Hi Richard,

      Welcome to my blog and thanks for stopping by and leaving your comments. I will take a look at the plug in you mentioned because I havent used that yet so far. Thanks again and come back soon.


  10. Velma H. Youngberg says:

    Hi Sonny,

    This is a great post. You are indeed a expert in marketing. I have learned a lot here. Your points are so true. Thanks for posting.

  11. Akos Fintor says:

    Hey Sonny,

    One thing is for sure; your article is seriously optimized on the front end for sure 🙂
    I use Article M. Robot and I’m pleased with the software. It delivers what it promised.
    Thanks God that the engines rank pages and not site.

    great tips here, man!


  12. Azam says:

    For article marketing it is very necessary first go on site optimization of the site. And in second step create do follow links that are one of the main source to enlist your site in organic searches.

  13. Maja says:

    Very nice commentary to get the attention of search engines for your site. I think actual marketing is through search engines and this post is very helpful in doing so.

  14. Angel says:

    Well said, content is what matters most now with this new algorithm Google updates. Article marketing strategy is one the best online strategy in building backlinks and popularity online, but before that happen content created must be unique and answers a needs just like what is being said!

  15. Web Traffic Boot Camp says:


    This is a great article about article marketing. Do you think article marketing is still effective in 2012, like it was a few years back? Most of my sites have been penalized by Google for building lots of links with articles. What do you think abou that?

    Any input would be appreciated. All the best.


    • Chuck, after the penguin and panda updates from Google, building links on high PR sites are the ones that matters now. And the most effective of it is doing guest posts to high PR blogs. Also doing a lot more on Google+ helps. Thanks and hope this helps.


  16. Elaine Salt says:

    Number 2 is important to know what will suffice to your customer and number 3 – content is much important for the customer to know and as you introduce your products to them. Thanks for the very useful post.

Leave a Reply